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Sep 11 2023

How To Teach Children Empathy and Emotional Regulation With Toys

In the bustling world of B2B toy retail, where products often focus on entertainment and education, a hidden gem holds incredible potential: the ability to nurture emotional intelligence in children. Emotional intelligence, often called EQ, plays a crucial role in a child's development, impacting their social interactions, academic success, and overall well-being. As a B2B toy retailer, you can provide toys beyond mere entertainment, fostering emotional growth in young minds.

Aug 15 2023

Unique and Innovative Toys That Will Fly Off the Shelves

Attention retailers! Are you looking for a selection of one-of-a-kind toys destined to become instant favorites among your customers? From innovative gadgets to captivating games, playtime should have endless possibilities and imagination. Create unforgettable moments of fun and wonder for all with these top five unique and innovative toys.

Aug 08 2023

The Power of Imaginative Play: How Toys Foster Creativity and Language Skills

Imagination is a remarkable gift that allows children to explore endless possibilities, create new worlds, and embark on exciting adventures. As parents and educators, we can harness the power of imaginative play to enhance children's creativity and language skills.

Aug 01 2023

Effective Visual Merchandising Strategies for Toy Retailers

Visual merchandising plays a crucial role in the success of any retail business, and toy retailers are no exception. Creating an appealing and captivating in-store experience can significantly enhance customer engagement and boost sales. By implementing effective visual merchandising strategies, toy retailers can create an immersive environment that attracts children and their parents.

Jul 31 2023

Unleash Your Child's Creativity: The Top Arts and Crafts Toys for Kids of All Ages

In a world increasingly dominated by digital entertainment, the magic of hands-on creativity often takes a backseat. However, fostering creativity in children is more critical today than ever before. Creative play sparks imagination, encourages out-of-the-box thinking, and cultivates an appreciation for art and aesthetics. And, with options for kids of all ages, these playthings go beyond fun, nurturing artistic expression, boosting confidence, and enhancing fine motor skills.

Jul 17 2023

The Importance of Visual Merchandising in Retail Sales

In the dynamic world of retail, where consumer attention is often the hardest to capture, Visual merchandising is the silent salesperson of the retail world - influencing customer decisions even before they interact with staff or products directly. It's an art and science that combines aesthetics, psychology, and strategic planning to create enticing store environments.

Jul 03 2023

Toys and Cognitive Development: 6 Ways to Enhancing Learning and Problem-Solving Abilities

Toys are not merely entertainment; they stimulate children's minds, encourage growth, and lay the groundwork for lifelong learning and problem-solving abilities. Here are six ways toys are pivotal in shaping our children's future.

Jun 29 2023

5 Roles Toys Play in Building Social Skills in Children

Child development is a complex and fascinating process that involves the growth and maturation of a child's physical, cognitive, and emotional abilities. Of course, toys are essential to childhood, but they're more than just objects to keep children entertained. Toys can play an essential role in developing social skills, such as communication, empathy, and cooperation.

Jun 15 2023

Retail Trends: How to Keep Up with Changing Consumer Demands

As the world continues to evolve, so do consumer demands. Keeping up with the ever-changing retail landscape can be a challenge, but it is crucial for the success of any business. And in today's world, customers are looking for unique experiences, convenience, and personalized service - making it essential for retailers to adapt to these changing trends to stay relevant.

Jun 01 2023

Top 5 Toys for Preschool-Aged Kids

As a parent or caregiver of a preschool-aged child, you know the importance of providing them with engaging and developmentally appropriate toys. Not only do toys entertain, but they also play a crucial role in a child's cognitive, physical, and social development. With so many toys on the market, choosing which are best suited for your child's age and interests can be challenging.

May 29 2023

Top 8 Impulse Items To Carry Now

Attention retailers, have you been looking for an easy way to boost your revenue and sales? Well, with the weather getting warmer and spring in full swing, now is the best time to implement a plan to increase impulse sales of your products. That means ensuring you tempt your customers with all the highly desired products in your store - and making them the last things seen before checkout. Available at License 2 Play and ready for your store, here are the top eight impulse items to carry in your stores now!

May 15 2023

How Toys Positively Affect the Development and Career Choices of Children

Are you looking for a way to affect your child’s development positively? Did you know that your child’s preference for toys early on may be an indicator of their career later on? Children learn by exploring the world around them, starting very young. One of the ways that they do this is by playing with toys - helping them to develop all of the necessary skills for life. And, with children being affected and influenced by their surroundings, all toys can impact their growth by being both physically and mentally engaging. But that is not all.