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Jan 11 2017

Great Resource for Toy and Gift Stores: Why Attend the Atlanta Gift Show 2017

e Atlanta International Gift and Home Furnishings Market, often called the Atlanta Gift Show, is one of the largest wholesale home and gift shows in the world, with hundreds of thousands of buyers and sellers attending every year. The market attracts international as well as local retailers, wholesalers, and direct manufacturer representatives, allowing toy and gift stores to invest in the latest and best toys and gifts.

Dec 01 2016

How to Compete with Large Retail Stores for Toy Sales 

From Toys R Us to Walmart, Target and even Amazon, the toy niche is filled with big names and bigger budgets, and small toy stores and gift shops often struggle to compete. Surviving when you're competing with companies hudnreds of times larger than your own might seem daunting, but small business

Nov 08 2016

An Easy Guide to Using Facebook to Sell More Toys 

Facebook is the most popular social media network on the planet, and with over 1.71 billion active users, it's also one of the only websites that can boast a regular audience that totals more than a quarter of the total world population.

Oct 31 2016

A History of Stuffed Toys 

Stuffed toys are known by many names including plush toys, plushies, snuggies, stuffies, snuggley animals and stuffed animals, but whatever you call them, chances are you've owned one, or many, throughout your life. Plushies are the holy grail of toys given to young children as presents, used as security and comfort devices, and are beloved much more than almost any other type of toy.

Oct 05 2016

License 2 Play FAQ 

If you're considering ordering any of our licensed wholesale toys for your toy store, gift store, or other retail outlet, it's understandable that you might have questions. While you can feel free to contact us for more information, check out this list of our most frequently asked questions.

Sep 24 2016

3 Marketing Ideas for Independent Toy Stores

Most people think that toy stores probably don't need marketing. After all, with a plethora of toy commercials on television, toys should practically sell themselves right? Unfortunately, most toy store owners know better. If you're not ...

Sep 01 2016

Using Social Media to Market Your Toy or Gift Store

Toys are one of the easiest products to market, simply because it's difficult for parents to say no to their kids, but it's much harder to market a toy store. Small shops are at a disadvantage when compared with larger toy stores, thanks to smaller inventories, lesser known brand names, and sometimes a lack of reputation. Social media can help you to combat each of these issues so that you can begin to build up a following of loyal customers and hopefully make more sales.

Aug 12 2016

Wholesale Toys and Gifts Made Easy with License 2 Play

Running a gift shop means finding and sourcing products and wholesale toys from around the web, and that can often be time consuming and difficult for already busy business owners. License 2 Play aims to change that by offering a one stop solution for gift shop owners who need to order everything they need quickly, and in as few places as possible.

Aug 01 2016

Sausage Party Hits the Screen with a Variety of Adorable Stuffed Toys 

While the majority of animated films are made with children in mind, the genre has been open to adults since the early days of animation, and the successes of early adult works such as Fritz the Cat and Heavy Metal are testament to that. T

Jul 22 2016

Top 10 Reasons to Attend Toy Fair 2017 in New York

Toy Fair 2017 is set to be one of the largest toy fairs in the United States, and follows up the record breaking Toy Fair 2016, which featured 415,000 square feet of exhibit space filled with hundreds of thousands of toys and games. For those in toy or gift retail ...

Jul 15 2016

Top Selling Wholesale Toys of 2016

Purchasing wholesale toys for your retail store requires you to keep up with sales, track changes in purchase trends, and attempt to predict new trends as they appear. While not every brand is a hot seller, it is possible to ...

Jul 12 2016

American Specialty Toy Retailing Association Announces 2016 Best Toys for Kids Award Winners

The American Specialty Toy Retailing Association (ASTRA) unveiled its 2016 Best Toys for Kids award winners today. The list includes 24 winning toys in 17 categories.