Largest Selection Of Wholesale Licensed Toys


Oct 15 2019

How Toys Teach Gratitude

Few things in life are more heart-warming than watching a child express appreciation. A show of gratitude tells the giver this gift is effective at bringing joy to the recipient. It is a skill that children learn early on using interactive playtime and a positive reward system. Read on to discover these five ways that toys can be incorporated into teaching children to have a grateful heart.

Oct 01 2019

Animated Toys Children Love!

Many toys offer life-like interactive features designed to grab the attention of shoppers and sprinkle an extra layer of imaginative fun during playtime. These babydolls, pets, and accessories rev up the charm wherever they go. Make sure to stock your shelves and play zones with these animated toys kids will want to bring home!

Sep 16 2019

How to Start Selling Wholesale Toys Today

Are you opening a new retail store and looking for tips on how to purchase and sell the right toys for your customers? As both a toy manufacturer and wholesale distributor, people often contact us at License-2-Play to ask for advice on stocking and staging their shelves with products their customers will love. Seeing our clients' businesses thrive in this industry that is all about bringing joy to others makes our hearts happy. So, we created this list of our best industry hints for store owners that cover everything from ordering toys to setting up showcase displays that encourage purchasing.

Sep 11 2019

Popular Toys in 2019

We made a list of some of our hottest selling toys for 2019. For those who missed the Toy Fair in New York this year and can't wait till February to find out what's selling in all the stores, this list is for you. Read on to discover what the kids are talking about and why you should be stocking your shelves with these items!

Sep 03 2019

Find your Halloween Monsters, Villains, Candy and Gooey Slime at License-2-Play

Halloween is all about dressing up in your spooky best and hoping for more treats than tricks. Stock your store with a little of both from License-2-Play so customers can take their pick. With these popular items, there is sure to be something every child or zombie will love!

Aug 20 2019

History of Mego Action Figures

For nearly five decades, Mego creations have made it possible for fans to bring home action figurines of the movie and tv characters, musicians, comic heroes and villains, and other celebrities they love. These action figures spark creative play ideas by providing established well-known backstories kids can build on when they dream up their own daring adventures. Plus, there is a large variety of characters available for everyone to have a favorite. Read on to learn more about what makes these figurines continue to be so popular for multiple decades with both children and nostalgic adults alike!

Aug 09 2019

The Perfect Backpack Clip On Friends

Parents love the learning benefits, social development skills, and healthy entertainment that come from kids playing with toys. But, there are some occasions when the perfect clip-on friends are the best way to make fun-on-the-go possible. These little collectible characters can tag along on backpacks, handbags, bike baskets, belt loops and more!

Aug 01 2019

Toys Help Bring the Family Together

There are many ways toys help us grow and connect with others in the family. Although toys offer an amazing method of teaching new skills and introducing higher-level concepts, they also afford a chance to share with others, calm the mind, and reward good behavior. With all of these healthy benefits, few things bring the family together like toys.

Jul 23 2019

Dolls and Other Toys that Teach Great Caregiver Skills

Toys such as dolls encourage children to learn the rules of social interaction, they offer challenging problems to solve with make-believe scenarios that are based on real-life, and they teach some very helpful caregiver skills to children with younger siblings or pets in the home. In this article, we will explore some fantastic toys that cry, move, talk or laugh while providing plenty of practice for our future caretaker generation. From dolls that seem more like real babies to furry creatures that wiggle, these top toy picks are sure to surprise and guide children throughout the early stages of their social and nurturing development.

Jul 11 2019

Take Along Friends

Good friends are great to have in any size, but what child wouldn't love a pocket-sized figurine or pet to take on errands and sleepovers? Plus, parents will approve of the myriad of benefits that imaginative play, also called make-believe, adds to the child's development. For example, did you know the act of creating stories for characters enhances a child's ability to communicate, problem solve and show empathy? Join us as we explore some fabulous toys that would be perfect for creative playtime during a road trip or on-the-go fun anytime anywhere!

Jul 01 2019

Benefits to Using Toys to Reward Good Behavior

If you are a teacher, parent, or have watched a few episodes of "Super Nanny", you may already know using rewards for good behavior has been found to be more effective than handing out punishments when guiding young children. Explore why this method of discipline is so popular in this article, along with the many benefits of utilizing toys as incentives. From learning about boundaries to crafting goals and saving strategies, toys as rewards for good behavior can do wonders!

Jun 22 2019

Puzzle Loving Toys

Do your customers love to solve puzzles? Are the parents in your store looking for a challenging problem-solving toy or thought-provoking game? If it is a higher degree of skill they seek, take a peek at our top picks for the best puzzle toys.