Get Ahead of the Rush with the Season’s Most In-Demand Licensed Toys
As Halloween décor starts to come down and holiday lights go up, smart toy retailers are already getting ready for their busiest season. Waiting until November to stock up can mean missing out on huge sales. For retailers who want to win this year, October is the time to act. License 2 Play has the trending toys that shoppers will be looking for all season long.
Why October is the Real Start of the Holiday Season
Parents and collectors are shopping earlier every year. Between social media trends, early online sales, and families planning ahead, holiday shopping is already in motion. Retailers who start now can:
- Secure top-selling licensed toys before competitors sell out
- Create early “Gift Zone” displays that attract families
- Get in on early Black Friday promotions and capture attention before the rush
It all starts with stocking the right products and promoting them early.
Top Licensed Toys to Lead Your Holiday Displays
Gui-Gui – The Interactive Star Kids Can’t Get Enough Of
Gui-Gui is the breakout hit of the year. With funny faces, silly reactions, and tons of personality, these interactive toys grab attention instantly. Kids love the fun factor and parents love that they keep children entertained. Add a small demo area near checkout to show Gui-Gui in action and watch shoppers stop to play.
Pokémon – A Fan Favorite for Every Generation
Pokémon is one of those brands that never goes out of style. From plush and figures to collectible sets, Pokémon toys appeal to kids, parents, and collectors alike. Stocking Pokémon early gives retailers a steady seller all season long. Make it part of your “collector’s corner” or bundle items together for easy gift ideas.
Disney Princess – Timeless Magic That Parents Trust
Disney Princess toys continue to inspire imagination and storytelling. With favorites like Ariel, Moana, and Elsa, these toys bring warmth and wonder to the holidays. Parents know the Disney name stands for quality and kids already have their favorite characters in mind. These are great to feature in your family gift displays.
Little Live Pets – Cute, Interactive, and Full of Personality
Little Live Pets are a favorite for parents who want to give screen-free fun. From chirping birds to crawling pets, they feel lifelike and create memorable play moments. They’re great for stocking stuffers, gift baskets, or impulse buys near the register. Retailers can count on them to sell fast once shoppers see how adorable they are.
Create Holiday Hotspots That Drive Sales
Now’s the perfect time to start transforming your store for the holidays. A few small display tweaks can make a big difference:
- Set up a Holiday Preview Zone near your entrance to feature Gui-Gui and Disney Princess.
- Use short video loops or digital screens to show Little Live Pets and Pokémon toys in action.
- Group toys by play style like “Interactive Fun,” “Classic Favorites,” or “Collector’s Picks.”
When shoppers can see and experience the toys, it builds excitement and helps them make faster purchase decisions.
Boost Online Engagement Before Black Friday
Your social media channels can help drive foot traffic long before the big shopping days.
- Post teaser videos or reels of Gui-Gui reacting or Little Live Pets moving.
- Invite customers to pre-order or reserve their favorite licensed toys.
- Use hashtags like #HolidayHotToys or #ShopLocalToys to connect with shoppers looking for early gift ideas.
Retailers that create early online buzz often see more in-store traffic and bigger pre-holiday sales.
The Wholesale Advantage: Stock Early and Stay Ahead
When you order from License 2 Play, you’re not just buying toys. You’re partnering with a leading wholesale distributor that supplies the most popular licensed products to retailers across the country. Ordering early gives you:
- Priority access to this season’s hottest items
- Competitive pricing and volume discounts
- Exclusive and trending brands that drive repeat business
Make This Holiday Season Your Best Yet
The holiday season moves fast, and customers are already starting their lists. Retailers who plan ahead are the ones who see the biggest wins in December. Stock your shelves with this year’s most in-demand licensed toys, build excitement with creative displays, and give shoppers a reason to start buying now.
Explore the Holiday Toy Collection at License 2 Play and get ready for your best-selling season yet!